Live Healthillie Overcame Technical Challenges, Enhanced System Functionality
Live Healthillie is your trusted one-stop shop for clean, non-toxic wellness essentials. Facing a fragmented catalog, they required precise product attribution to support smarter navigation and discovery.
- 20k+ product attributes structured across 500+ SKUs
- 10-15 hours of manual work eliminated each week
- Improved organic traffic through structured data
The Problem
Before working with Aquifer Growth, Live Healthillie struggled to keep up with the operational demands of their catalog. Manual processes couldn't scale.
Unstructured Catalog
Products were inconsistently tagged, making it difficult to build smart filters or a navigable mega menu.
Manual Tagging overhead
Maintaining 20+ attributes per SKU manually created hours of weekly overhead and increased error risk.
Missed SEO Opportunities
Without structured data, the brand missed opportunities to capture long-tail traffic.
The Solution
Clean Attribution Infrastructure
Standardized product attribution across 500+ SKUs, structuring over 20,000 attributes.
Smarter Navigation
Launched a new mega menu and filtering experience driven by SEO-informed categories.
Automation and Consistency
Implemented a managed system for tagging, eliminating manual work as the brand scaled.
The Results
Partnering with Astro Operations enabled Live Healthillie to structure over 20k product attributes, saving 10-15 hours of manual work each week and significantly improving organic traffic.